Get 15 installs in 180 days - guaranteed
We set up the whole system & hand you the keys
Join the installers saving £30k+ a year by managing their own lead gen
80+ installers can't be wrong!
Over the past two months, they have been instrumental in generating high-quality leads through his exceptional social media campaigns.
The Agency Model is broken
And it’s bleeding your business dry
Agencies are charging thousands in retainers and commissions while locking you out of your own lead generation. You’re paying for leads you could be generating yourself—at a fraction of the cost.
Hidden fees
zero transparency
Most installers don’t realise how much margin they’re losing to agency markups.. You’re not buying leads—you’re renting them.
Up to 30–50% of your lead cost is pure agency markup alone.
No control
no consistency
Your lead flow is only as strong as your agency’s priorities. When performance drops, you’re left in the dark—and on the hook.
You know your market better than any agency—so why not own the leads process too?
Growth is capped
Controlled by agencies
Agencies scale when you spend more. Our system scales when you get better. This programme puts the tools in your hands.
Our clients cut £15–30K+ in annual costs and gain full control over their pipeline.
If You’re Done Relying On Agencies...
We set up your ads, funnel, and CRM - then train you to run it
Built for Installers
Proven to Deliver Results
Everything you need to generate and convert high-quality leads in-house with proven strategies tailored for Solar, ASHP, and ECO4 installers, set up by us, run by you, with zero ongoing agency fees.
Built by The Experts
Over the last 2 years, my team and I have helped more than 80 renewable installers generate over 10k installations. We created Lead Gen Mastery to give installers full control over their pipeline—with proven strategies that actually work. This programme is everything we use at BLC to drive real results for our clients—now available to you.
The programme
Everything you need to generate and convert high-quality leads in-house—proven strategies tailored specifically for Solar, ASHP, and ECO installers.
The Foundations of Digital Advertising & Why It's Crucial To Your Growth
Designing Irresistible Offers That Convert Leads Into Customers
Creating High-Converting Adverts That Capture High-Intent Leads
The Landing Page That Consistently Converts Viewers to Leads at 20%+
Tracking & Understanding Your Acquisition Costs - With No Agency Mark-Up
Automating & Scaling Your Lead Nurturing Process - i.e. Surveys On Repeat
The Speed-to-Lead Callback Process + Optimise for More Surveys
AI-Powered Lead Generation - aka the tools for Growth On Autopilot
Ongoing Learning, Regular Updates, Lifetime Access & Advanced Modules
Made Exclusively for Renewable Energy Installers
Solar
ECO4
GBIS
Heat Pump
BOILERS
Insulation
Frequently Asked Questions
Lead Gen Mastery gives you everything you need to run a self-sustaining lead generation system — and we set the whole thing up for you before you even log in:
Step-by-step video training
Proven ad strategies tailored to renewable installers
Plug-and-play funnels and follow-up templates
Tools for tracking performance and improving results
Real installer case studies and winning ad examples
Full done-for-you setup of your ads, funnel, CRM, and automations
You get a fully built system — and the training to run it confidently, without ongoing agency costs.
Not at all. We set everything up for you — ads, funnel, CRM, automations — then give you simple, step-by-step training to run it yourself. No tech skills needed, and no ongoing agency fees.
It’s a one-time investment —no recurring fees, no profit share, and no hidden agency retainers. You own the system for life.
Not at all. The course is built for tradespeople—not marketers. Whether you’re new to ads or have tried before, we guide you through everything step-by-step.
The core training takes around 6–8 hours, but it’s broken into bite-sized modules you can work through at your own pace.
Some installers see leads within the first 7–14 days of launching. Results depend on your effort—but the system is designed to move fast.
You’ll get 12 months of full access included. After that, there’s a small monthly fee to keep getting updates and new resources—so you’re always ahead of the curve.
Yes—inside the programme, you’ll get access to ongoing support, including a private community and optional upgrade paths for 1:1 help if needed.
Get Results, or Your Money Back
The system is built to deliver 15 installs in 180 days—when you follow the steps, it works. If you complete the programme and don’t get results, we’ll refund you.
✓ Millions invested
✓ Proven with 80+ Installers
✓ A complete in-house lead-gen system
✓ Set up for you
The smartest move isn’t outsourcing—it’s ownership.
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